Our Logo Design Process

Every business, whether it is an online or offline business, knows the value of a logo. Logo is used to represent your brand and identity in the most unique way to the patrons and potential customers.

Every business, whether it is an online or offline business, knows the value of a logo. Logo is used to represent your brand and identity in the most unique way to the patrons and potential customers.

Creating a logo design that communicates in the best way, looks beautiful and carriers a creative essence is not a piece of cake. It requires acumen and deep understanding of all the elements needed to create a logo such as topography, fonts, colors, vision, art and style. Before you start designing the logo it is absolutely inevitable to brainstorm the idea both digitally and on paper. After brainstorming, you can choose the best logo design and review it in different types of color and font options, this will help you pick the final logo design.

In this post, we have explained how we created the logo of Effectual Media, by looking at the various versions of E, M and ↑ to depict ‘growth’. We hope this article will give you some insight on how the logo is actually created.