How to Relocate Your Small Business Without Losing Visibility

Local SEO

If you are a local business, chances are that you’ll move to another location. If you do, moving itself isn’t an easy task by itself. Further, it brings in other problems you may or may not have foreseen. Moving locations affects your citations, Google+ local page, and can be a potential SEO nightmare.

As if SEO wasn’t hard enough, moving brings a host of new problems related to SEO. As E A Quinn of Read Below the Fold points out, moving causes address inconsistency, which in turn causes:

  • Drop in rankings
  • Duplicate listings appearing in the search results
  • Incorrect listings appearing in the business listing sites like Internet yellow pages or local search engines
  • Drop in authority caused by duplicate listings diluting your presence in local search results

Here’s what you need to do when you decide to move, or if you’ve already moved to ensure that your SEO efforts don’t go abortive: